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Fundamentals of Written Proposals

by Alan Ackmann

Fundamentals of Written Proposals covers how to create, develop, and eventually write a technical or business proposal.

What you'll learn

Fundamentals of Written Proposals covers how to create, develop, and eventually write a technical or business proposal. Specific modules cover the role of proposals in professional culture, different types of proposals, common persuasive techniques and strategies, main and secondary sections of an unsolicited proposal, and how to critically read and develop a solicited proposal.

About the author

Alan Ackmann teaches business and technical writing in the Writing, Rhetoric, and Discourse Department at DePaul University in Chicago, IL, where he lives with his wife and two children. His professional specialties include career development writing and the rhetoric of slideware and presentations. In his spare time, he enjoys jogging, reading, and singing (though not always in that order).

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