Virtual reality is one of the most potentially disruptive technologies in the market today. VR companies like Oculus and HTC are racing to be first in the market while content providers are preparing themselves to meet the inevitable demand. In an adjoining space are a few companies who want to capture the enormous CAD and Arch/Eng markets with file readers for such VR devices. VR readers can make viewing 3D architectural or products faster for designers and more immersive for their clients. IrisVR is such an app that can read Sketchup, Revit and OBJ files. We sat down with IrisVR ‘s lead software developer, Jack Donovan to find out how the app’s beta version is going and to see why he thinks programs like these will be game changers for the industry.