Building a Logo in Illustrator: Papa's Surf Shop
In this series of lessons, we'll work to build a finished vector logo based on an initial sketch.
What you'll learn
In this series of lessons, we'll work to build a finished vector logo based on an initial sketch. We'll begin by quickly exploring both the initial sketched idea and the final outcome of our logo. From there, we'll use Illustrator's live trace feature to convert raster artwork to vector for use in the logo. Next, we'll build a wave pattern that begins on our surfer's board and transitions into a baseline for our logo's type. We'll move on from there and begin working with the type for our logo by customizing a problematic character. We'll complete our design by adding stylized curls to the wave pattern and then color to our logo.
Table of contents
About the author
Eddie began teaching creative professionals over ten years ago for Digital Tutors. In 2014 Digital Tutors was acquired by Pluralsight and he continued his focus on creating high quality training for artists in both the film and games industries. With a background in graphic design and illustration Eddie has always been focused on visual appeal. This can be seen through his courses in which he shares secrets for achieving production level quality for concept art, illustrations, textures, mater... more