New Deal Studios and Jaunt VR Talk Cinematic VR at SXSW
As technology around virtual reality continues to improve, it's no secret that there's a lot of buzz around VR. Discussing their work on three films that utilized VR, a panel at SXSW yesterday saw four industry veterans discussing immersive storytelling with cinematic VR. On the panel from California-based VFX company New Deal Studios was Shannon Gans, CEO at New Deal, along with Matthew Gratzner, a Director at New Deal as well as Ian Hunter, another Director at New Deal who recently won an Academy Award for his involvement on Interstellar. Joining the team from New Deal Studios was Scott Broock, Vice President of VR Content at Jaunt VR, who collaborated with New Deal Studios on three of their VR films. "Everyone has a different take on what is virtual reality," Gans said. "For us, our point of view was 'Let's start with storytelling', because everyone loves a good story. And we all know the language of cinematics, so we thought that would be a great way to bring people into this wonderful world and get them used to this new medium."