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Creating Send Logs in Salesforce Marketing Cloud

by Salina Popova

This course will teach you what send logs are in Salesforce Marketing Cloud and how to leverage and customize them in response to business briefs.

What you'll learn

In this course, Creating Send Logs in Salesforce Marketing Cloud, you’ll learn to utilize send logs in response to reporting briefs. First you will explore what sendlogs are including available templates and supported types of sends. You will have the opportunity to create a simple sendlog from a template. Next, you will discover the available fields and how to add custom fields to your send logs to pass extra data. Finally, you will explore passing values on email sends and how to use this in practice. When you’re finished with this course, you will have the skills and knowledge to instantly determine when send logs are required and use them effectively to enhance reporting capabilities for your business.

About the author

Salina Popova is a Salesforce developer with a background in marketing and data analytics.

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