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Salesforce: Executive Briefing

by Scott Lee

Is it time to choose a customer relationship management (CRM) platform for your company? This course will teach you high level capabilities of the Salesforce CRM platform.

What you'll learn

Considering choosing Salesforce as your company’s customer relationship management (CRM) solution, or exploring its use as a general platform for your business and don’t know where to start? In this course, Salesforce: Executive Briefing, you’ll learn the high level capabilities of the Salesforce platform. First, you’ll explore the basics of Salesforce as a CRM and generalized platform for business. Next, you’ll discover the ways in which Salesforce can be customized and automated . Finally, you’ll learn how to begin planning for the long-term maintenance and hiring considerations for maintaining a Salesforce instance. When you’re finished with this course, you’ll have the skills and knowledge of Salesforce needed to begin the journey of using Salesforce as a platform for your business.

About the author

Scott is the CEO of Elega Corporation, a videogame developer and educational content creator, and a Salesforce architect in the energy industry. He has produced business applications as a professional programmer for a decade across industries including litigation support, renewable energy, and natural gas using programming languages such as Python, Rust, C#, and database technologies. Under Elega Corporation, Scott is the lead designer and programmer on their city management game, Kalling Kingdo... more

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