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Scrapping Your Scrappy Research Process for Scale: Front 2019

By Front
Front UX & Product Management Case Study Conference | Scrapping Your Scrappy Research Process for Scale | Danielle Green
Course info
Level
Beginner
Updated
Feb 4, 2020
Duration
34m
Table of contents
Scrapping Your Scrappy Research Process for Scale
Description
Course info
Level
Beginner
Updated
Feb 4, 2020
Duration
34m
Description

In Danielle Green's talk, you'll learn how (and when) to say goodbye to your scrappy research culture in favor of a rigorous research process to support a scaling business. Like most aspects of product and development, research looks very different at a startup compared to an enterprise business. Comparisons can be made of research practices at different sized companies, but how does the transition actually happen? How do you know when it is time to move from one research approach to another? This presentation will address how to tell which research stage best fits your business, and what you need to do to level-up your research when the time is right. The story of Jane can help you anticipate how a team navigates these large-scale process changes to become a research powerhouse on the other side.

About the author
About the author

The product case study conference and boot camp for product managers and UX designers in Salt Lake City and Park City.

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