Crafting a Visual Identity in Illustrator CC

This course will help you to create a great brand, move beyond the logo, and craft a full visual identity. You'll define core elements of design and create an identity design for a fictional company. Software required: Adobe Illustrator CC.
Course info
Rating
(16)
Level
Beginner
Updated
Mar 17, 2016
Duration
1h 30m
Table of contents
Description
Course info
Rating
(16)
Level
Beginner
Updated
Mar 17, 2016
Duration
1h 30m
Description

The most successful brands pay very close attention to their visual identity. The colors they use, the type they use, their logo; if you can see it, it defines a visual identity. You're going to step into the world of identity design with this course, Creating a Visual Identity in Illustrator CC. Initially, you will spend some time defining the core elements around visual identity design. Then, you will craft your very own identity design project for a fictional company, learning about mood boards, color themes, and more. By the end of this course, you will have gained a deeper understanding of how to craft a visual identity for a company. Software required: Adobe Illustrator CC.

About the author
About the author

Gary Simon has worked exclusively as a freelance designer and design instructor for over 15 years.

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