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Skills Expanded

Creating an Advertisement with Illustrator and Photoshop

by Anthony Putrino

This course is ideal for designers who are interested in learning the tools and techniques used while creating effective advertisement designs. We approach the project with a hypothetical client in mind, and cover the concepts related to how designers make educated decisions over the course of an entire project. Software required: Adobe Photoshop CC and Adobe Illustrator CC.

What you'll learn

This course is ideal for designers who are interested in learning the tools and techniques used while creating effective advertisement designs. We approach the project with a hypothetical client in mind, and cover the concepts related to how designers make educated decisions over the course of an entire project. Over the duration of this course, we'll cover various tools within Illustrator and Photoshop that you can use to create your layout. We'll then demonstrate how the two programs can work side-by-side to make your workspace more efficient. Shortly after, we dive into some layout design and create our advertisement. It's not uncommon to have a round of revisions, so we'll cover that too. Finally, we'll wrap the whole thing up with a final press check and get it ready for print. This course is packed with helpful information for new and experienced designers alike! Software required: Adobe Photoshop CC and Adobe Illustrator CC.

About the author

Anthony Putrino is a designer located in California. Anthony enjoys all things creative, but really does damage in logo design, branding, print advertising, and web design. Anthony continues to provide marketing solutions for his clients on a daily basis and is excited to have the opportunity to share his experiences with you.

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