What you'll learn

In order to reach your audience on the World Wide Web, you need your site to be available and discoverable. In this course, Optimizing and Deploying a Website, you’ll learn to host your website on the web and how to optimize it to be discovered and indexed by search engines. First, you’ll explore how the web and internet work, what a web server is, how to find a hosting provider, and how to upload your web pages. Next, you’ll discover how search engines work and some of the ways you can optimize your site to make the pages more friendly to search engine crawlers, which can move you up the list of search results. Finally, you’ll learn how to add Google Analytics to your pages in order to gather deep insights on how your website is being used. When you’re finished with this course, you’ll have the skills and knowledge of web hosting and website optimization needed to make your web pages available to users around the world, and to show up in search engine results when those users search for your content.