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Play by Play: Denormalize Your Thinking About Salesforce Data Modeling

by Don Robins and Mike Topalovich

In this course, you’ll learn why denormalization is “the norm” in Salesforce, and why it’s important for developers and business analysts new to the platform to “unlearn” some common normalization patterns.

What you'll learn

Play by Play is a series in which top technologists work through a problem in real time, unrehearsed, and unscripted. In this course, Play by Play: Denormalize Your Thinking About Salesforce Data Modeling, Mike Topalovich and Don Robins demonstrate why it’s important for Salesforce customers to understand why data modeling and design in Salesforce is different from traditional database technologies. Learn the fundamentals of Salesforce Data Design and Refactoring, and review important data design principles that support the Salesforce no-code model and optimization mechanisms. By the end of this course, you’ll have gained a broad perspective on how and why database patterns and practices are different in Salesforce, and some of the trade-offs necessary between performance, user experience, scalability, and security.

About the authors

Don Robins is a well known Salesforce MVP, instructor, author, and speaker. A custom business application developer for more decades than he cares to admit, he focuses on Salesforce technical instruction and knowledge sharing. Certified as a Platform II Developer and an award winning Salesforce Instructor, he's presented and taught at annual Dreamforce conferences since 2010. He delivers Salesforce developer classes and workshops around the US and abroad, and manages a team of instructors ... more

As an independent Salesforce application architect, Mike has designed and developed hundreds of leading edge Salesforce solutions over the past decade. When Mike isn't advising visionary Salesforce customers or mentoring Salesforce development teams, he takes his extensive professional experience to the classroom, teaching DEV-601 (Building Lightning Components and Applications) and DEV-450 (Programmatic Development Using Apex and Visualforce) to hundreds of Salesforce developers around North A... more

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