- Course
Salesforce Marketing Cloud: Getting Started
Marketing Cloud is a big place with a lot of options. This course will teach you the basics of Salesforce Marketing Cloud, how to get started, and the potential pitfalls to avoid.
Beginner
- Course
Salesforce Marketing Cloud: Getting Started
Marketing Cloud is a big place with a lot of options. This course will teach you the basics of Salesforce Marketing Cloud, how to get started, and the potential pitfalls to avoid.
Beginner
Get started today
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What you'll learn
In this course, Salesforce Marketing Cloud: Getting Started, you’ll learn the basics of Salesforce Marketing Cloud and the key areas to understand as you begin your journey with this new cloud. First, you’ll explore the account structure of Marketing Cloud and some of the important facts about features and cost levers. Next, you’ll discover marketing automation basics, and how these concepts are delivered within Salesforce Marketing Cloud’s studios and builders. Finally, you’ll learn the importance of security, governance models, and compliance. When you’re finished with this course, you’ll have the skills and knowledge needed to manage the basics of Marketing Cloud and understand the framework you’re working in.
Salesforce Marketing Cloud: Getting Started
Beginner
Shane Smyth has been in the Salesforce ecosystem for several years as an expert in the marketing space, specifically in regards to the Salesforce Marketing Cloud platform. Through years of being a Salesforce consultant across several industries, Shane has experience in taking a company to true personalized communication with customers using Salesforce's technology.