What you'll learn

In this series of lessons we will focus on integrating a character into a logo in Illustrator. We'll begin by learning about the steps in the design process that lead up to building our logo. These steps include getting to know a little bit about our client, then gathering some research and reference materials for the project. Next, we'll discuss outputting our ideas in the form of quick thumbnails and sketches. From there start to build our logo by looking at a couple different ways that we can create inked line work for our character. We'll then send this line work over to illustrator and convert it into a usable vector format. Next, we'll arrange all of the elements of our composition creating a relationship between them. We'll then begin adding color to our design spending a good deal of time adding shadows and highlights to our character. Finally, we'll fine tune the logo by adjusting some potential problems areas before presenting it to our client. Software required: Illustrator CS4, Photoshop CS4.