Social Media: The Big Picture
By Amber Mac
Learn how to kickstart your social media plans and build a successful online community.
Course info
Rating
Level
Beginner
Updated
Jul 12, 2012
Duration
57m
Table of contents
Social Media: Introduction
A Brief History of Social Media
1m
Social Media: The Early Players
2m
Social Media: The Big Players
3m
Social Media: The Rules and Your Social Story
Social Media: The Rules
0m
The Rules: Authenticity
3m
The Rules: Bravery
2m
The Rules: Consistency
3m
Your Social Story
7m
Social Media: Top Tools and Your Digital Plan
Top Tools: Facebook
3m
Top Tools: Twitter
5m
Top Tools: YouTube
3m
Top Tools: LinkedIn
2m
Top Tools: Pinterest
1m
Top Tools: Google+
2m
Digital Plan
8m
Social Media: Conclusion
Description
Course info
Rating
Level
Beginner
Updated
Jul 12, 2012
Duration
57m
Description
If you know social media is important to your business, but you don't know where to start, this course is built just for you. Using real-life examples of how companies have succeeded and failed in the digital world, we will share knowledge and skills necessary to achieve your social media goals. Plus, we will provide insights into social media trends and resources that are reshaping the future of digital marketing.
About the author
About the author
Amber MacArthur (AKA Amber Mac) is the President of Konnekt Digital Engagement (www.konnektnow.com) and the bestselling author of Power Friending, a social media guide for business professionals.