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  • Core Tech

Product Management: Creating Product Strategy

4 Courses
5 Hours
Skill IQ

In this path we will teach you how to create a product strategy that attends to both your customer’s needs and your own business’s needs. We begin with a brief discussion of business basics but moves swiftly into describing a well-defined practical approach to creating product strategy. You’ll participate in a business-case based learning experience that teaches a practical approach to creating compelling product strategies in the real world using the key elements of product strategy.

Content in this path

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What You'll Learn
  • Foundational Free Market Economic Principles
  • Business goals and structure
  • Key elements of a Business Strategy
  • Market Landscape Analysis
  • How to developing a product concept
  • How to summarize the high level business strategy concept
  • How to evaluate competitors/competition
  • How to determine Risk and Opportunities
Prerequisites
  • No prerequisite knowledge needed.
Related topics
  • Product Discovery
  • Market Analysis
  • Leadership
  • Communication
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