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- Core Tech
Product Management: Creating Product Strategy
In this path we will teach you how to create a product strategy that attends to both your customer’s needs and your own business’s needs. We begin with a brief discussion of business basics but moves swiftly into describing a well-defined practical approach to creating product strategy. You’ll participate in a business-case based learning experience that teaches a practical approach to creating compelling product strategies in the real world using the key elements of product strategy.
Content in this path
Business and Strategy Basics
In this section we will cover the basics of business and strategy.
Developing Strategy
In this section we will plan, document, and finalize our strategy.
- Foundational Free Market Economic Principles
- Business goals and structure
- Key elements of a Business Strategy
- Market Landscape Analysis
- How to developing a product concept
- How to summarize the high level business strategy concept
- How to evaluate competitors/competition
- How to determine Risk and Opportunities
- No prerequisite knowledge needed.
- Product Discovery
- Market Analysis
- Leadership
- Communication