Jesse Stay, author of this course, created his first app with visions of getting a lot of users and making a lot of money, only to get there and realize he didn't know what to do to get those users. This course follows Jesse's adventures to grow those users and shares many lesser-known secrets that give developers the advantage over marketers in promoting their apps. This course will teach you everything you need to know to promote your app and grow a userbase in the thousands to millions.
Jesse is a speaker, author, developer, and entrepreneur. He wrote four books on social technologies, and was named one of 20 developers to follow by Entrepreneur Magazine. Jesse manages social media accounts in the hundreds of thousands of fans. Jesse currently leads social strategy for The Church of Jesus Christ of Latter-day Saints, and consults for companies big and small.