What you'll learn

Stakeholders rarely ask precise questions. A one-line request leaves the analyst guessing which measure, which period, and which customers are meant, and a technically correct report can still answer the wrong question. In this course, Querying and Reporting for Business Intelligence, you'll gain the ability to translate business questions into queries and reports that answer what was actually asked. First, you'll explore how to decompose a business question into the measures, dimensions, attributes, and time periods it requires, and how filtering, grouping, and aggregation shape the result. Next, you'll discover how to choose between reports, dashboards, scorecards, alerts, and ad hoc views, and how to match a visual display to comparisons, trends, composition, distributions, and detail. Finally, you'll learn how to design a complete report from a written specification, including using generative AI to accelerate the work and verifying that its output reflects the intended measures, definitions, filters, and level of detail. When you're finished with this course, you'll have the skills and knowledge of querying and reporting needed to take an ambiguous request and deliver a report that answers the real question, in a format your audience can act on.