- Course
Prioritizing Work for Business Impact
Your time is your company's most expensive asset. This course teaches you to prioritize ruthlessly, kill zombie projects, and defend your queue from ad-hoc chaos using commercial logic and AI-assisted analysis.
Intermediate
- Course
Prioritizing Work for Business Impact
Your time is your company's most expensive asset. This course teaches you to prioritize ruthlessly, kill zombie projects, and defend your queue from ad-hoc chaos using commercial logic and AI-assisted analysis.
Intermediate
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This course is included in the libraries shown below:
- Core Tech
What you'll learn
Without a framework for deciding what matters most, you end up pouring energy into work that no longer moves the needle. In this course, Prioritizing Work for Business Impact, you'll learn to manage your project queue like a portfolio — making confident trade-offs between execution quality and commercial value. First, you'll figure out how much polish a deliverable actually needs. Next, you'll learn to audit your queue for zombie projects — the ones everyone knows are dead but nobody wants to kill. Finally, you'll discover ad-hoc requests without becoming the person who just says no. When you're finished with this course, you'll have a practical framework for protecting your time and making prioritization a repeatable part of your workflow.
Prioritizing Work for Business Impact
Intermediate
Table of contents
Doru founded and runs a marketing agency with global clients in a wide range of industries. His focus is on campaigns that convert and get new business through the door, not feel good campaigns. In terms of approach he believes in authentic and blunt advertising without the presence of small print.
