- Course
- Core Tech
Product Management: Product Launch
This course will teach you how to lead successful product launches—from strategy creation and planning to execution and post-launch improvements.
What you'll learn
Products often fail or underperform in the market due to an inadequate launch process—unclear goals, poor launch preparation, weak execution, or lack of follow-up. In this course, Product Management: Product Launch, you’ll see how to lead a successful launch in a structured way. First, you’ll explore how to plan the strategy and tactics of your product launch effectively. Next, you’ll discover how to support and lead the launch execution with clarity and coordination. Finally, you’ll learn how to drive post-launch learning and evolution. When you’re finished with this course, you’ll have the skills and knowledge of the product launch process needed to successfully bring a product to the market.
Table of contents
About the author
Dragana is an Agile Coach and Consultant, passionate about empowering teams and organizations to succeed, Master of Computer Science, PSM1, PSM2, PSM3, Prince2, ITIL & ASL certified.