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Introduction to Business Analysis & Needs Assessment

by Casey Ayers

Explore the role of business analysts in project and organizational environments, learn what effective business analysis can accomplish, and discover how to effectively identify and assess needs to solve problems and take advantage of opportunities.

What you'll learn

Business analysis is increasingly vital to today's business environment. By identifying problems and opportunities, discovering and recommending solutions, and fostering a comprehensive understanding of stakeholder requirements, business analysts can help organizations choose and structure projects and initiatives more effectively. This course introduces the work of business analysis, explores who undertakes business analyst functions, and the type of skills necessary to conduct business analysis successfully. Then, attention turns to needs assessment, where problems and opportunities are identified, organizational ability to respond is assessed, recommendations for action are developed, feasibility is weighed for various options, best options are selected, and business cases for action are developed.

About the author

Casey has experience leading projects, analyzing challenges, and designing solutions in many fields, including healthcare, digital media, mobile app development and education. He's always in pursuit of new knowledge and loves to share what he learns along the way with others. To inquire about speaking engagements or consulting opportunities, and to learn more about his other ventures, visit

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