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AI for Product Managers

Course Summary

This course equips Product Managers with a practical, decision-making framework for building AI-powered products. Rather than focusing on algorithms or coding, participants learn how to identify high-impact AI opportunities, define clear business cases, design AI solutions, and ship responsibly under real-world constraints like data quality, cost, and uncertainty.

Through hands-on activities, participants will develop the skills to:

  • Translate business problems into AI-ready use cases
  • Evaluate feasibility across data, cost, and technical constraints
  • Collaborate effectively with engineering and data science teams
  • Design user experiences that account for AI uncertainty
  • Launch, monitor, and iterate on AI-driven features

Prerequisites

To get the most out of this session, participants should have:

  • No technical or coding experience required
  • Basic familiarity with product management concepts
  • Comfortable working with data at a conceptual level
     
Purpose
Product Managers learn a practical, decision-making framework for building AI-powered products
Audience
Professionals involved in developing AI-powered products
Role
Product Managers | Product Leaders | Technical Program Managers
Skill level
Intermediate
Style
Lecture | Hands-on Activities
Duration
3 days
Related technologies
Artificial Intelligence 

 

Learning objectives
  • Identify high-value opportunities
  • Translate business problems in AI Use Cases
  • Evaluate Feasibility of an AI solution across data, cost, and risk
  • Understand how to design an AI solution without coding
  • Develop a clear business case for AI

What you'll learn:

In this AI for Product Managers course, you'll learn:

Ai Foundations

  • The AI Landscape:
  • What AI is good at:
    • Pattern recognition, ranking, synthesis
  • What AI struggles with:
    • Deterministic logic, factual certainty, edge cases
  • The “PM-Level” AI Stack
    • Understanding the relationship between Compute, Models (LLMs/SLMs), and Application layers
    • Where PM decisions actually matter

Opportunity Identification & Problem Framing

  • Identifying “high-friction” workflows
  • Automation vs augmentation decisions
  • Translating business goals to AI problem statements
  • Using the Moat Strategy to evaluate where value comes from

Data Strategy as a Product Requirement

  • Data types: structured vs unstructured
  • Training data, labels, and feedback loops
  • Data quality vs data availability
  • Data inventory
    • What exists vs what’s needed
  • Data gaps and bias risks
  • Privacy & Compliance
    • GDPR, SOC2 basics
    • Data residency considerations
    • User trust implications

Business Case & Economic Modeling

  • Cost Structures
    • Token/API costs (for LLMs)
    • Infrastructure & hosting
  • Hidden costs
    • Human-in-the-loop (HITL)
    • QA, moderation, retraining
  • ROI Frameworks
    • Efficiency gains (cost reduction, automation)
    • Revenue expansion (new features, personalization)
  • AI vs Non-AI Baseline
    • When is AI actually worth it?

Designing AI Solutions without Coding

  • Model Strategy
    • Buy (APIs like OpenAI)
    • Tune (fine-tuning existing models)
    • Build (custom models)
  • Prompting as Prototyping
  • Using no-code tools
    • Validating ideas quickly
    • Exploring edge cases
  • System Design Thinking
    • Inputs - determining what is relevant and available
    • Model - choosing the right approach
      • Predictive
      • Generative
      • Hybrid
    • Outputs - what good output looks like
    • Feedback Loop

Managing Uncertainty & AI UX

  • Probabilistic vs deterministic systems
  • Confidence scores vs “correct answers”
  • Designing for failure and ambiguity
  • Communicating uncertainty
  • Handling hallucinations gracefully
  • Capturing user corrections

Shipping, Experimentation & Scaling

  • “Wizard of Oz” approach
  • Rapid validation before heavy investment
  • Experimentation
    • A/B testing AI systems
    • Defining success metrics:
    • Monitoring in Production
    • Model drift
    • Performance degradation
    • Feedback loops at scale

Risk, Ethics & Trust

  • AI Risks
  • Mitigation Strategies
  • Trust as a Product Feature

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