Product Management: Exploring the Delivery and Evolution of Products


Product Management: Exploring the Delivery and Evolution of Products

Authors: Jeff Hurd, Sarper Horata, Netta Tzin, Oghenevovwero Enyoyi, Renganathan Padmanabhan, Nenad Laskovic, Cécilia Lejeune

Exploring the Delivery & Evolution of Products is designed for Senior Product Managers to continue to advance the key measurement skills required to ship product in a large,... Read more

What You Will Learn

  • Shipping Product


  • Design Thinking
  • Soft Skills
  • Problem-solving
  • Communication
  • Collaboration
  • Empathy

Evolving and Delivering Product

Evolving your product is the only solution to deliver the right user experience. In this path learn how to assess evidence-based opportunities to further improve your product.

Delivering Product Foundations

by Jeff Hurd

Apr 28, 2021 / 1h 50m

1h 50m

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Scrutinizing existing products to determine where to improve next can be a challenge, even harder yet is finding product-market fit with a new product. In this course, Exploring Delivering and Evolving Product Foundations, you’ll learn the essential steps must take to deliver a product that meets product-market fit. First, you’ll explore measuring existing product performance. Next, you’ll discover how to assess opportunities to iterative or innovate new product features. Finally, you’ll learn how to partner with Technical leads to successfully build a product with your ideal requirements. When you’re finished with this course, you’ll have the skills and knowledge needed to evolve and deliver product to market.

Table of contents
  1. Course Overview
  2. Measure Product Performance
  3. Assess Evidence-Based Opportunities
  4. Reduce Product Risk
  5. Iterate Existing Product Experiences
  6. Innovate New Product Experiences
  7. Partner with Technical Leads

Exploring Assessing Evidence-based Opportunities

by Sarper Horata

Jan 22, 2021 / 1h 22m

1h 22m

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Understand how to assess product opportunities using lean and Agile practices. In this course, Exploring Assessing Evidence-based Opportunities, you’ll learn to explore opportunities in the market instead of ideas and applying them via design and lean thinking practices, as well as keeping stakeholders satisfied by validating their ideas.

First, you’ll explore​ how to generate solution ideas, which techniques can be used to generate them, how to evaluate them, how to prioritize them; as well as discussing prioritization of ideas versus opportunities.

Next, you’ll discover​ how to create prototypes on different levels, prototyping benefits, exploring ideas with prototyping; and tips and benefits about working together with product designers and how to manage the co-designing process.

Finally, you’ll learn how to​ create a stakeholder validation plan, its preparation steps, usage of prototypes in the plan, including data collection as evidence, and applying design thinking practices to iteratively improve the plan.

When you are finished with the course, you’ll have the skills and knowledge of​ exploring the delivery and evolution of the products with opportunities discovered and executed, ​needed to​ compete with the products in the market.

Table of contents
  1. Course Overview
  2. Generating Solution Ideas and Prioritization
  3. Co-creating Prototypes From Ideas With Product Designers
  4. Create a Stakeholder Plan Validation with Evidences

Managing and Assessing Evidence-based Opportunities

by Netta Tzin

Mar 18, 2021 / 44m


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In a market with ever-changing demands and needs, providing the most up-to-date solutions and maintaining the users becomes a race against time.

In this course, Managing Assessing Evidence-based Opportunities, you’ll learn to use Key-value Metrics to strategize and measure your proposed solutions for the detected problems, in order to achieve a product-market fit in an optimal way.

First, you'll learn how to utilize the power of co-creation with the UX team in the prototype strategy and structure.

Next, you’ll identify the key values you would like to measure that truly impact your product development strategy.

Finally, you’ll discover how to define the key metrics for success and run validation tests on your prototype in order to achieve Product-market fit.

When you’re finished with this course, you’ll have the required skills and understanding of product discovery and design in order to identify and achieve the most relevant product features for your target market and unlock new product opportunities, in an optimized way.

Table of contents
  1. Course Overview
  2. Applying Evidence-based Management in Product Discovery
  3. Creating Prototypes and Prioritizing Proposed Solutions
  4. Generating a Validation Plan and Evaluating the Prototype's Performance

Exploring Partnering with Tech Leads

by Oghenevovwero Enyoyi

Jul 14, 2020 / 19m


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Understanding how to partner and work with your technical lead and ultimately your engineering team is key in product management. In this course, Exploring Partnering with Technical Leads, you’ll learn how to communicate and get the best out of your technical lead. First, you’ll understand the need to align your technical lead with the fundamental problem that needs to be solved. Next, you'll learn how to align your technical lead with the vision and direction of the product. Finally, you’ll cover some of the needs of the technical lead and how to help achieve them. When you’re finished with this course, you’ll have the knowledge needed to partner with technical leads and create a product that is solving the right problems.

Table of contents
  1. Course Overview
  2. Aligning the Technical Lead to the “Why” of the Product
  3. Determining the Data Needs of the Product with the Technical Lead

Reducing Risk and Assessing Product Performance

Understand how to reduce risk when developing your product and how to best assess product performance.

Exploring Measuring Product Performance

by Renganathan Padmanabhan

Jul 29, 2020 / 1h 2m

1h 2m

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Setting goals and clearly defined performance metrics are necessary with measuring product performance. In this course, Exploring Measuring Product Performance, you will learn how to map organization vision and metrics to your product. First, you will learn what your organization vision is and key metrics defined to measure it. Next, you will learn how to craft your product strategy and metrics, from the organization strategy. Finally, you’ll learn how to present your product pitch to stakeholders to gain executive buy-in. When you’re finished with this course, you’ll have the skills and knowledge of being able to define product metrics and how you will utilize them in alignment to your organization.

Table of contents
  1. Course Overview
  2. Understand Common Performance Terms and Definitions
  3. Understand the Organization's Vision, Strategy, and Metrics
  4. Creating a Product Vision Based on Organization Vision
  5. Aligning Product, Vision, Strategy, and Metrics to the Organization
  6. Pitching the Product Vision to Executives

Reducing Product Risk

by Nenad Laskovic

Dec 23, 2020 / 1h 3m

1h 3m

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Addressing product risks is a very important topic for anyone developing a new product or service, since 40% to 60% of software products fail to meet the expectations. Your goal as a product manager is to ensure that those risks are addressed and that your initial assumptions are validated before your company invests the time and effort in developing or improving a product. In this course, Reducing Product Risk, you’ll learn to identify and address the four main risks facing product development. First, you’ll explore those four main product risks: demand risk, value risk, feasibility risk and business viability risk and how each of them could be relevant to your product and company. Next, you’ll discover different techniques for testing each of those four risks. Finally, you’ll learn how to work together with UX designers, technical teams, and stakeholders on testing and validating your assumptions. When you’re finished with this course, you’ll have the skills and knowledge on how to reduce product risks needed to ensure the high level of confidence before the product development starts.

Table of contents
  1. Course Overview
  2. Introduction to Risks
  3. Demand Risk: Verifying the Customers’ Interest
  4. Value Risk: Ensuring Building the Right Solution
  5. Feasibility Risk: Validating Technical Solutions
  6. Business Viability Risk: Confirming Business Fit

Iterating Experiences

A critical piece of successful product development is iterating your product based on user feedback and product performance. This will provide the best possible experience for your users or customers.

Exploring Iterating Product Experiences

by Jeff Hurd

Jun 2, 2020 / 1h 52m

1h 52m

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In this course, Exploring Iterating Product Experiences, you’ll learn to discover, prioritize, and plan improvements to existing products. First, you’ll explore qualitative and quantitative data from current product metrics, customers, and stakeholders. Next, you’ll discover where the product is falling short of KPIs and business objectives and determine what outcomes to positively impact. Finally, you’ll learn how to test and prioritize data themes into new roadmap items. When you’re finished with this course, you’ll have the product skills and knowledge needed to confidently and successfully iterate existing products.

Table of contents
  1. Course Overview
  2. Creating a Continuous Discovery and Delivery Research Plan
  3. Gather Qualitative and Quantitative Data
  4. Identify Data Themes and Scope
  5. Product Validation
  6. Prioritize Investment Recommendations
  7. Seek Investment Approval Using 80% Confidence for Product - Market Fit
  8. Roadmap Implementation

Exploring Innovating Product Experiences

by Cécilia Lejeune

Aug 27, 2020 / 1h 41m

1h 41m

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Have you ever wondered how companies manage to find innovative ideas and turn them into profitable opportunities? In this course, Exploring Innovating Product Experiences, you’ll learn to generate innovative ideas based on an existing product and to rapidly identify promising solutions. First, you’ll explore your organization’s propensity for innovation and what type of innovation you can deliver. Next, you’ll discover how to plan innovation research and turn your findings into innovative ideas. Finally, you’ll learn how to quickly prototype and validate your innovative solutions. When you’re finished with this course, you’ll have the skills and knowledge of product management needed to plan, conduct, and sustain product innovation in your company.

Table of contents
  1. Course Overview
  2. Determine Which Type of Innovation is Best for Your Organization
  3. Develop an Innovation Research Plan
  4. Make Sense of Your Research Results
  5. Generate Creative Ideas
  6. Validate Your Solutions with Rapid Prototyping
  7. Sustain Innovation
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